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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Our Technology

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

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Who We Serve

Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Resources

Industry Intelligence, Market Trends & Strategic Insights

Stay Ahead of the Curve

Subscribe to our blog for exclusive insights on the ever-evolving landscape of automotive data & technology.

Data & Intelligence (6)

2 min read

How OEMs Can Navigate the 2024 Economics Landscape of New Car Price Trends

Picture of Rick Wainschel Rick Wainschel: Jan 26, 2024 4:08:07 PM

It’s no secret that buying a car is more expensive today than it was three years ago. New car price trends reveal that the average new vehicle...

Trend Updates Inventory Data & Intelligence Automotive Turn Rate Pricing
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YearEndReview2023

1 min read

Preview: 2023 Automotive Year-In-Review Report and What Will Drive 2024 Automotive Trends

Picture of Rick Wainschel Rick Wainschel: Dec 13, 2023 10:00:00 AM

Current Industry Dynamics Will Carry Over into 2024 Automotive Trends Cloud Theory is currently reviewing our comprehensive automotive inventory,...

Trend Updates Inventory Data & Intelligence Automotive Evs Electric Vehicles
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OnTheHorizon

1 min read

Introducing On the Horizon - A New Monthly Report From Cloud Theory That Focuses on Supply, Demand, and Inventory Efficiency Trends for Automotive Decision Makers

Picture of Cloud Theory Cloud Theory: Dec 7, 2023 10:05:46 AM

As Supply Grows and Demand Languishes, Higher Incentives Loom Honda Leads on Inventory Efficiency Even as its Vehicle Count Grows by 19%

Inventory National Trend Data & Intelligence News Makes and Models
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Incentive planning using data

4 min read

The If and Where of Auto Manufacturer Incentives: Using Data For Incentive Planning

Picture of Cloud Theory Cloud Theory: Nov 21, 2023 2:15:15 PM

Sales incentives are pivotal in steering automotive consumer decisions and dealer operations. The landscape is diverse and complex, from financing...

Artificial Intelligence Digital Marketing Digital Advertising Data & Intelligence Automotive
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