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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Our Technology

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

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Who We Serve

Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Resources

Industry Intelligence, Market Trends & Strategic Insights

Stay Ahead of the Curve

Subscribe to our blog for exclusive insights on the ever-evolving landscape of automotive data & technology.

Makes and Models

Ford F150 Truck

2 min read

The Fight For Model Supremacy

Picture of Rick Wainschel Rick Wainschel: Feb 21, 2025 3:16:16 PM

Why RAV4 and CR-V Have An Advantage Over F-150 Going Forward A recent article in Forbes highlighted a key inflection point in the automotive...

Inventory Automotive Pricing Makes and Models
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2 min read

The New Economics of Auto Affordability: Understanding Vehicle Sales Under $35k

Picture of Rick Wainschel Rick Wainschel: Feb 13, 2025 11:41:34 AM

Vehicle Movement Stalling as Inventories Ramp Up It’s no secret that automotive prices are at a high level and have been elevated for more than three...

Automotive Pricing Makes and Models
Read More
Subaru Crosstrek - Jon Fernandez/Shutterstock.com

2 min read

Subaru Crosstrek Leads All Models on Vehicle Movement Gains

Picture of Rick Wainschel Rick Wainschel: Sep 24, 2024 1:59:52 PM

Chevrolet Has Three Models in the Top 10, Toyota and Ford Each Have Two

Data & Intelligence Automotive Makes and Models subaru
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vehicle inventory 2024

2 min read

The More Things Stay the Same, The More They Change

Picture of Rick Wainschel Rick Wainschel: Jul 24, 2024 3:10:15 PM

Vehicle Inventory Levels May Be Similar to the Past, But Their Makeups are Not

Inventory Data & Intelligence Automotive Makes and Models
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