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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

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Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Industry Intelligence, Market Trends & Strategic Insights

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Toy Car In Front Of Businessman Calculating Loan

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Tariff Fallout Meets Model Year Changeovers: Price Hikes Accelerate

Price trends hint MYCOs could become the lever for tariff passthrough. I know, I know. We’ve been down this road before. The trade dynamics change (again)…levies go up or down, or get delayed, or get renegotiated, or…

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Cloud Theory’s Inventory Efficiency Index Reveals Automotive Brand Health…Before Quarterly Financial Results Do

When it comes to forecasting automotive performance, most analysts and fund managers wait for earnings calls—but what if you could see the story...

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Business man pointing to expense chart image for the allocation of the company's next year's revenue budget

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Real-Time Automotive Pricing Data for Fund Managers

Fund managers making investment decisions on automotive manufacturer stocks face a persistent challenge: the data lag that separates market reality...

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Pulling the Plug: Short Term EV Boom, Long-Term Risks

The end of EV subsidies could hand China the keys to the auto industry's future. After narrowly passing in the House and Senate, President Trump...

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