Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.
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Rick Wainschel: May 8, 2025 9:30:44 AM
Cloud Theory has written extensively about the effects of the trade wars instigated by the Trump Administration, most notably on new vehicle pricing starting in late February. Prices plummeted throughout the latter half of 2024 and into early 2025....
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Rick Wainschel: Apr 24, 2025 1:44:08 PM
There is no doubt that the tariff drama that has unfolded over the past weeks and months has roiled the automotive industry. While President Trump...
1 min read
Rick Wainschel: Apr 16, 2025 10:04:26 AM
There is no shortage of news on the tariff front, with new developments emerging daily. Just in the last week, reciprocal tariffs went into effect...
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Rick Wainschel: Mar 18, 2025 11:39:39 AM
Average Marketed Costs Have Increased by Almost $600 in March New vehicle pricing has been an ongoing topic of interest and focus in Cloud Theory’s...
