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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

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Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Real-Time Automotive OEM Insights & Competitive Data

Why do OEM brands choose Cloud Theory?

Quickly diagnose challenging areas and growth opportunities in your market.

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Real-Time Performance insights

Unleash real-time automotive insights with our Horizon solutions. Enhance your strategy, maximize sales impact, and efficiently defend your market share. 

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Incentive Planning

With full geographical completeness. Identify geographical imbalances, reallocate funds strategically, and optimize performance for the highest return. Stay ahead in a competitive market with real-time insights.

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Maximize Media Impact

Efficiently allocate your advertising budget. Activate digital media at scale using AI. Target in-market shoppers with precision for higher ROI and automated Ad campaigns.

How can Cloud Theory solutions help you?

Leverage Cloud Theory's platform, Horizon, to tailor insights specific to OEMs, focusing on distinct market segments and geographies. Streamline decisions in marketing strategies, incentive programs, and inventory allocations for maximum impact.

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Comprehensive Data Insights

Horizon ensures you have all the relevant inventory data points and actionable insights - from

  • Make or Segment
  • Vehicle Model
  • Trim

With these insights at your fingertips, strategy formulation becomes intuitive.

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Customized National Geographical Completeness

Horizon’s geographical data ensures you are well-informed about market dynamics across regions. Understand regional demands, track inventory turnover, and allocate resources effectively. Insights are customized to your specific geographies and competitive segments.

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Automate and Optimize with Real-time Updates

Stay updated without any manual intervention. Horizon's real-time updates mean you can adapt faster to market changes, ensuring you never miss an opportunity.

 

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Understand and Outpace Competitors

With side-by-side competitive data comparisons, you'll always know where you stand. Horizon helps you identify gaps, optimize pricing strategies, and stay ahead of the curve.

Delivering What Auto Manufacturers Need

Benchmark your position against competitors, gaining a clearer market perspective with real-time data covering every make and model in the industry.