Horizon Platform | Automotive Industry & Marketing Data | Cloud Theory

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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Our Technology

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

Who We Serve

Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Resources

We help automotive manufacturers, agencies, and affiliates like you do your jobs confidently.

We provide timely answers to elusive questions that guide your strategic business decisions, and we use that same data to fuel vehicle-based digital marketing campaigns.

Data Driven Philosophy

Data-Driven Philosophy

At BookingsCloud, we believe in the power of data to shape smarter decisions. Our platform uses advanced analytics and data science to guide your marketing strategy, helping you optimize spend, increase bookings, and achieve long-term growth.

Our Philosophy →

Digital Advertising

Digital Advertising

Maximize your advertising impact with BookingsCloud’s precision-targeted campaigns. Our platform integrates with leading ad platforms to deliver highly targeted ads to the right audience, driving traffic and increasing conversions.

How it Works →

Insights

Insights

Our platform provides in-depth analytics that help you understand your property’s performance, customer behavior, and market trends. Dive deeper into your data and make strategic decisions that drive meaningful results.

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24/7 Access To Faster And More Timely Data

Conquer today's automotive challenges head-on with insights and tools that are timely, comprehensive, and applicable across any region.

Gain access to a live database of every VIN's vehicle details in the country. Our years of accumulated inventory supply and demand data enable you to have a third dimension of predictive data that you can't get anywhere else.

Dealer market performance dashboard in a laptop frame

Gain immediate insights and uncover complexities in the market.

Inventory performance dashboard in a laptop frame

Utilize real-time insights into market fluctuations for timely adjustments.

Cloud Theory performance dashboard in a laptop frame

Access in-depth data analysis from various angles, empowering you with comprehensive information.

Use Cases

Whether you’re in charge of inventory allocations, marketing spend, incentive programs or profitability, we help you apply the best data and marketing activation tools for the most profitable outcome. Here are just a few examples of how we can help you.

Advertising Budget Allocation

Allocate ad spend to models and markets with the most to gain.

Inventory and Resource Allocation

Learn which markets are performing best and allocate specific models or resources to the right places.

Initiative-based, Rooftop-level Resource Allocation

Stack rank how your dealer portfolio is performing according to strategic initiative.

Digital Marketing Activation

We offer white label options for our cutting-edge digital advertising software that automates inventory-based ad delivery for your clients.

Start optimizing your automotive marketing with Horizon today!

Start making data-driven decisions and boosting your automotive marketing efforts with Horizon. Request a demo today to see how our platform can transform your marketing campaigns.

Request a Demo