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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

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Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Industry Intelligence, Market Trends & Strategic Insights

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Digital Advertising

CT_The DoorDashing of the Automotive World

2 min read

The DoorDashing of the Automotive World

Inventory-Based Advertising Accelerates and Streamlines the Car Shopping Process

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AI and Automotive Marketing

2 min read

The Role of AI in Optimizing Automotive Marketing from the Supply Side

Much has been written about how artificial intelligence (AI) and machine learning target shoppers. AI and machine learning are like super-powered...

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Incentive planning using data

4 min read

The If and Where of Auto Manufacturer Incentives: Using Data For Incentive Planning

Sales incentives are pivotal in steering automotive consumer decisions and dealer operations. The landscape is diverse and complex, from financing...

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