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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Our Technology

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

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Who We Serve

Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Resources

Industry Intelligence, Market Trends & Strategic Insights

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Subscribe to our blog for exclusive insights on the ever-evolving landscape of automotive data & technology.
vehicle inventory 2024

2 min read

The More Things Stay the Same, The More They Change

Picture of Rick Wainschel Rick Wainschel: Jul 24, 2024 3:10:15 PM

Vehicle Inventory Levels May Be Similar to the Past, But Their Makeups are Not

Inventory Data & Intelligence Automotive Makes and Models
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2 min read

Accurate and Actionable Automotive Data Insights Available in Horizon by Cloud Theory

Picture of Cloud Theory Cloud Theory: Jul 18, 2024 11:54:02 AM

Cloud Theory combines cutting-edge data, artificial intelligence, and deep automotive industry knowledge into its Horizon platform to provide...

Artificial Intelligence Data & Intelligence Cloud Theory Solutions Automotive
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automotive prices incentive

2 min read

The Competitive Context of Pricing and Incentives: Ensuring a Good Deal is a Big Deal

Picture of Rick Wainschel Rick Wainschel: Jun 20, 2024 3:16:17 PM

It’s not rocket science that promoting a reduced price will have an effect on consumer behavior. A marketed discount—either by price adjustments,...

Data & Intelligence Automotive
Read More

2 min read

Hybrids: The Wave of the Present

Picture of Rick Wainschel Rick Wainschel: Jun 12, 2024 2:43:49 PM

How Shifting Regulations and Market Dynamics are Elevating Hybrids as the Current Eco-Friendly Choice for OEMs and Consumers Cloud Theory has written...

Data & Intelligence Automotive Evs Electric Vehicles Hybrids
Read More
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