Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.
3 min read
Rick Wainschel: Aug 9, 2023 2:37:22 PM
A Real-Life Example: Horizon Data Indicates that the GMC Sierra needs more Support to Remain Competitive Based on the Current Automotive Market In Cloud Theory’s experience, OEMs often make incentive and marketing allocation decisions based on data...
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Cloud Theory: Jul 27, 2023 10:30:00 AM
Predictive modeling, advanced analytics, and machine learning are all terms that have come into the collective marketing consciousness over the past...
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Rick Wainschel: Jul 21, 2023 10:00:00 AM
In our recent 6-month review of inventory efficiency index (IEI) ratings, Cloud Theory broke down the trended rankings of automotive industry leaders...
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3 min read
Cloud Theory: Jun 22, 2023 3:28:05 PM
At Cloud Theory, we dedicate significant time and resources toward tracking our proprietary and unique Inventory Efficiency Index metric. At a high...
