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CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

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Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Industry Intelligence, Market Trends & Strategic Insights

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Data & Intelligence (3)

Cars in transit

2 min read

In-Transit Inventory Percentage Declining, But Numbers are Growing

Approach Born Out of Post-Pandemic Supply Chain Issues Has Continued

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vehicle inventory 2024

2 min read

The More Things Stay the Same, The More They Change

Vehicle Inventory Levels May Be Similar to the Past, But Their Makeups are Not

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2 min read

Accurate, Actionable Auto Insights Available in Horizon

Cloud Theory combines cutting-edge data, artificial intelligence, and deep automotive industry knowledge into its Horizon platform to provide...

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automotive prices incentive

2 min read

The Competitive Context of Pricing and Incentives: Ensuring a Good Deal is a Big Deal

It’s not rocket science that promoting a reduced price will have an effect on consumer behavior. A marketed discount—either by price adjustments,...

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