CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Horizon by CloudTheory is a data-driven platform designed to transform automotive marketing. With real-time, AI-powered insights, Horizon enables manufacturers, agencies, and affiliates to make smarter, faster decisions.

Our Technology

Empowering OEMs, Agencies, Dealer Groups, and Finance

Cloud Theory supports key players in the automotive industry with tailored solutions. With our data and insights, OEMs inform business decisions, agencies inform their marketing strategies, dealer groups scale their marketing efforts, and financial institutions assess the automotive market.

Who We Serve

Tools, Guides, and Insights for Automotive Marketing

Access a wealth of resources designed to help you optimize your automotive marketing strategies. From in-depth guides and case studies to industry reports and best practices, our resources provide valuable insights to drive smarter decisions, improve performance, and stay ahead in a competitive market.

Resources

Automotive Industry Trends + 2025 Outlook

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2024 Automotive Industry Trends & 2025 Outlook report cover in a tablet frame

1 min read

Tariff Fallout Meets Model Year Changeovers: Price Hikes Accelerate

Rick Wainschel: Aug 14, 2025

Price trends hint MYCOs could become the lever for tariff passthrough. I know, I know. We’ve been down this road...

3 min read

Cloud Theory’s Inventory Efficiency Index Reveals Automotive Brand Health…Before Quarterly Financial Results Do

Rick Wainschel: Aug 8, 2025

When it comes to forecasting automotive performance, most analysts and fund managers wait for earnings calls—but what...

2 min read

Real-Time Automotive Pricing Data for Fund Managers

Jeffrey Englishmen: Jul 21, 2025

Fund managers making investment decisions on automotive manufacturer stocks face a persistent challenge: the data lag...